Category: Articles
The world of bricks and mortar and the online store are merging. Boundaries that existed are shifting as retailers adapt and change to make the best use of all their assets to try and enhance the customer experience.
For many retail businesses, GDPR is seen as something of an unwelcome distraction. Some left it late to comply and many are fearful of an unwitting lapse, resulting in a substantial fine (up to €20 million or 4% of turnover). However, for smart retailers, there are some real positives too.
Our Retail Solutions Consultant, Steve Sneath talks about maintaining margins and delivering customer satisfaction. From understanding the changing landscape to keeping up with latest trends.
Innovation and transforming technology are key to saving retail, Steve tells us some of the main reasons why this is vital post-Brexit.